Jennifer Lopez New Album Falls Short Of Expectations

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To be honest I don't know what type of record sales people were expecting from J-LO; I assume a little more than what she's been selling since she's been everywhere. Maybe her new album will be a slow burner that will sell consistently. I wouldn't give up on it just yet. Read more below about the new album:

Jennifer Lopez will be wondering where is the ‘LOVE?‘ from her fans today.

For, despite spawning #1 smash ‘On The Floor’ and recent hit ‘I’m Into You’, the performer’s seventh studio album has taken a sizable sales dip on this week’s Billboard 200.

The LP took a sales dip of 60% this week , just one week after its less than stellar debut which saw it shift just 83,000 copies. This week the release dropped from its #5 position to a #9 with 33,000 units sold. Bringing its two week total to 116,000.

‘LOVE?’, which is the Lopez’s seventh studio album, received a heavy promotional push. One which saw her make stops at Ellen, Lopez Tonight and, of course, American Idol. And then there are, unforgettably, the countless endorsement deals.

With 2007’s ‘Brave‘ heralded as being one the lowest points in her career, Lopez and her label are going to need record buyers to show the project a little more love (no pun) if it’s to not suffer a similar fate.

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