Amerie's "Why R U" Single Now Considered A Buzz Single!

Hello all! Mariah Carey may of made a mockery of Eminem in her "Obsessed" video clip, but did the Cannon family really think Eminem wouldn't respond back? Well he did. In a new scathing diss, Eminem exploits his relationship with Mariah Carey. Now Nick Cannon responds! In other Mariah Carey news, the singer will be the first of many Def Jam artists act that will be part of a new marketing strategy to increase album sales. Find out about that and more below!

Nick Cannon Responds To Mariah Carey Diss!

As far as Nick Cannon is concerned, Eminem is crying out for his own broken soul.

At least that's one of the proverb-invoking sentiments Mariah Carey's hubby twittered today in response to Slim Shady's latest dig at him and the missus.

"Quote of the day: 'Never argue with fools because from a distance people cant tell who is who,' " went the first tweet from Cannon, posted early Friday afternoon.

Good point, especially considering Eminem's latest diss track, "The Warning," was a response to Carey donning a hoodie and goatee to slam him in her video for the single "Obsessed."

But gentleman that he is, Cannon wasn't going to sit idly by while Eminem rapped about doin' the nasty with his wife—albeit back in the day, but still pretty graphic stuff—and then threatened to unleash nudie pics on the world (presumably starting with the poor, unsuspecting blogosphere).

Amerie's Manager Talks "Why R U" Single!

You guys have to seriously see things for how they truly are. Why R U is a buzz single, a single none the less but it is a BUZZ record. Its a re introduction from a artist that hasn't been on the US scene since 2005. It was more of a urban feeling track especially released for the DJ's and the hardcore Amerie fan. Not typical of someone that does Urban/pop records (meaning records with a heavy urban base but massive crossing ability)
There is another single which Amerie will reveal, but it is ready to go! Amerie is prepping it all now
Get ready to dance!! Its sexy, and has a tribal vibe to it. Its so, so, HOT!!
its the type a record you will find yourself singing all day ...it's unescapable!!!

We appreciate such die hard/hard core fans and appreciate the continued support
Album pics coming soon, she looks absolutely AMAZING

Just texted her and she says HI to all the UK mix community
she has something for everyone soon via her own site, launching soon with special updates directly from her!

Amerie's manager, Lenny Nicholoson(who is believed to be her lover too) took to twitter I believe and posted this message above regarding her "Why R U" single. The single was[is] climbing the R&B charts but obviously not as fast enough as Def Jam, Amerie and co. had hoped. So now the single is being considered a buzz single. So typical!

Def Jam's New Marketing Strategies!

In a new move the music industry, Island Def Jam Music Group will start featuring advertising in future releases as a way to combat money lost from declining record sales.

The first deal, created for the Mariah Carey release "Memoirs of an Imperfect Angel" on Sept. 15, is a 34-page co-production with Elle magazine that includes lifestyle ads from Elizabeth Arden, Angel Champagne, Carmen Steffens, Le Métier de Beauté and the Bahamas Board of Tourism.

The mini magazine contains Mariah-centric editorial (“VIP Access to Her Sexy Love Life,” “Amazing Closet,” “Recording Rituals”) and lifestyle advertising along with lyrics and other CD booklet elements. Elle contributed the editorial and designed the layout.

The booklets were created for the first run of U.S. CDs (1 million) and the first 500,000 overseas.

“We don’t have music retailers any more, so a smart consumer products company that understands the value in distributing music is going to restore the vitality of our business,” Reid speculated. “If we distribute music properly and if it’s done tastefully, it could be a huge profit center for all of us. That is the missing link—we need partnerships.”

To underscore the point: At one large retail establishment, partner Elizabeth Arden is allowing the label to cross-promote the release. The CD "Memoirs of an Imperfect Angel" will be merchandised directly outside Walmart’s music aisle with Carey’s new signature Arden fragrance, "Forever", which has its ad on the booklet’s back cover. The CD and scent will also be displayed together in the beauty department.

Sounds like an interesting idea but I don't know if that will persaude me to buy Mariah's album though.